Liquid lipsticks are having a moment right now. New formulas promise higher shine, longer wear, and skin care benefits—and BYREDO's new Liquid Lipstick Vinyl collection is no exception. Available in 10 neutral shades (think glossy rose and shimmery cinnamon), plus a clear gloss that doubles as an eye and lip topper, the collection is vegan, with each gloss brimming with main ingredients like shea butter and a combination of oils for optimal hydration.
In addition to being BYREDO's first liquid lipstick range, the Liquid Lipstick Vinyl collection also marks the first launch from the brand's new creative image and makeup partner, Lucia Pica. “What I like about the idea of liquid is that it takes things back to the start of BYREDO, to the perfume,” Pica says in a statement. “It was the idea of a liquid that transforms the mood and feeling of a person. BYREDO perfume is a translation of personal memories; it’s an invisible medium of emotion through scent. We want the make-up to be a visible medium of emotion.”
Like the rest of the brand’s coveted makeup products, the Liquid Lipstick Vinyls are housed in modern, sculptural tubes, and each one contains a lightly flocked wand applicator for a super-precise application. The Vinyl collection retails for $50 a tube, with each tube featuring a nonsticky, slightly pigmented finish for comfortable all-day wear.
Shop BYREDO’s Liquid Lipstick Vinyl collection exclusively online at byredo.com, with additional retailers to follow.
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